CONCORD, N.C. — Speedway Motorsports executive Jessica Fickenscher has been named Executive Director for the NASCAR All-Star Race at North Wilkesboro Speedway in 2023. “Jessica Fickenscher has a proven track record of improving the race day fan experience as well as collaborating with NASCAR and our business partners. “Like our efforts to produce NASCAR at COTA in Austin, Texas, the NASCAR All-Star Race weekend will be a team effort amongst our company staff from several speedways. The historic race weekend will feature NASCAR’s return to North Wilkesboro Speedway, one of NASCAR’s original tracks, during the 75th anniversary season of the sport. Event week schedules and ticket information for the 2023 NASCAR All-Star Race Week will be released at a later date.

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